Business
Onida Devil Ad: How Envy Made It India's No. 1 TV Brand
A look back at the 1980s Onida campaign that used a devil character and the idea of envy to make the brand India's number one television maker of the era.
Business
A look back at the 1980s Onida campaign that used a devil character and the idea of envy to make the brand India's number one television maker of the era.